Salix gordejevii, a species of dune-fixing pioneer shrub in the Hunshandak Sandland in China, plays a vital role in maintenance and improvement of the local ecological environment. Salix gordejevii has an r-type reproductive countermeasure, which means it produces large quantifies of seeds that have a high germination rate but relatively low seedling viability. Our research on the seed regeneration and sprouting regeneration characteristics of Salix gordejevii shows that its sprouting regeneration process is more productive and efficient than its seed regeneration process. At the same time, growth of Salix gordejevii would decline when the drifting sand dune was fixed. To assess its sprouting regeneration process, we analyzed the number, length, and diameter of new shoots under different cutting treatments, and found significant differences based on various cutting heights and different cutting times (April vs. October). We conclude that cutting measures which take advantage of this species' robust sprout tillering can in- crease the biomass of this shrub and also can improve its canopy density and its forage properties for livestock grazing, with the added benefits of improved sand-fixing and prevention of wind erosion.